A one-day summit focused on the convergence of strategic communication and social media
April 8 2010, 8:00 AM - 4:45 PM
75$ Professionals, 10$ Students
Marquette University Alumni Memorial Union 1442 w. Wisconsin Avenue Milwaukee, Wi 53202Post-event Tweetup will be hosted at CLEAR in InterContinental Milwaukee (@InterConMKE).
All net proceeds will be contributed to a MU PRSSA scholarship for educational opportunities
Tim Blair
Tim Blair is the Vice President of Marketing and Communications for IBM. In more than a decade at the company, Tim Blair built and executed communications and marketing programs for wide range of the technology leader's global businesses. Blair's programs combine a deep knowledge of the company's strategy with a deep understanding of how new communications vehicles can be applied. Blair is a Marquette University graduate and co-founder of the popular Cracked Sidewalks basketball blog.
Opening Up
Blair will discuss the evolution of communications at IBM and how the adoption of social media enables the company to enhance the understanding of its brand and strategy.